Book Advertisement in Sandesh Newspaper Now
Sandesh is a leading Gujarati newspaper which has been in existence since 1923. This Ahmedabad based newspaper is owned and managed by the Sandesh Limited publication. Owing to the overwhelming success of this daily, a news channel called the Sandesh news was also started in the year 2013. This well-known newspaper has been preferred by many people in Gujarat for its dedicated efforts to present the most important news in the country. Newspaper advertising helps you reach any demographic and attract any target audience nationwide. Advertising in newspapers with Ads Lagao means the best positioning for your ads ensuring maximum visibility amidst your target audience. Advertising in Sandesh can secure positive relationships with your consumers and establish brand reputation and credibility.
Select the Right Day for Publishing Your Ad in Sandesh
Numerous studies have shown that newspaper advertising responses vary according to their day of publication. Let’s say, an ad published on a weekday got a moderate response. When the same ad was published on a Sunday, the response was impressive. This is simple human behaviour and science. Sundays are usually lazy and people have more time to thoroughly peruse their newspapers. They are not usually just skimming through for the headliners or the “goodies”. On Sundays, people have more time to notice the ads and even advertorials. The study also shows that, if the newspaper has a supplement, the ads published in the main newspaper has fewer chances of being noticed. Publishing a print ad in the infotainment supplement of a daily during the weekend draws more attention to the ad. This elicits a better response and a higher ROI. The reason is a simple one. Regular readers expect categorical supplements on specific days of the week. They keep an eye out for these on certain days. Hence, they warrant more attention.
Include Contact Details and a Call to Action when Advertising with Sandesh
Once you provide your contact information for book ads in Sandesh, your potential customer will automatically start to trust you a little more. This is especially true for the newer brands. In order to make yourself a household name, you need to advertise in the right places frequently and you need to provide your contact details. This makes business more tangible. This is nothing but humanizing a corporation or a company that might otherwise be intangible. A call to action is also very important in certain cases. If you want your customers to call a particular number or send an SMS, you should mention that in your advertisement. It also ensures that potential customers can get in touch with you from any location.